The location of the apartment is so convenient to Leicester Sq, Covent Garden, Trafalgar Sq, etc. You dont even need the tube, unless you want to. You can walk, so you get a great feel for how the areas fit together. We stayed in the Business Studio. Its small, and compact, but has everything you need. Might be a bit small for a week, but perfect for a few days. The apartment complex only has 7 apartments, and is surrounded by restaurants. Communication was also v.gd with Kara in the office via email, as its a self service check in, so no reception area. We also met the lady who was cleaning the apartments on the day we were leaving, and she was also v.friendly and helpful. Would recommend.